LEVERAGE

NAV Customer Retargeting

NAV-approved customers who haven't purchased yet - perfect for email retargeting campaigns

Customer Summary
Customers from NAV marketplace who are approved but haven't completed a purchase
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Customer List
All NAV customers with email addresses who haven't made a purchase yet

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Email Campaign Tips

Segment 1: Has Invoices (Unpaid) - These customers started the process but didn't complete payment. Send reminder emails about their pending assessment order and credit-building opportunity.

Segment 2: No Invoices - These customers were approved by NAV but never added anything to cart. Send educational emails about how assessments build business credit.

Recommended Sequence: Day 1: Welcome + Credit Building Benefits → Day 3: Customer Success Story → Day 7: Limited Time Offer